Holiday Inn Baku
Marketing Representative
Son tarix 17 dek 2023 - [email protected]
Main duties:
- Assist in developing and implementing the Hotel’s brand strategy
- Ensure that all marketing efforts serve immediate and long-term business goals by identifying and executing improvements for processes, content, and lead generation.
- Prepare marketing activity reports and metrics for program success.
- Compile market research, forecasts, competitor analyses, campaign results, and consumer trends
- Support the development and maintenance of internal tools, including credentials database, trackers, global contact directory, and intranets
- Build knowledge and education regularly through workshops, research, and seminars, and share best practices and local marketing tactics with team members
Responsibilities:
- Conduct research of market trends, customer behavior, and competitor landscape, and prepare reports by analyzing and summarizing data
- Support the marketing director in establishing and evaluating marketing strategy by assembling sales forecasts, setting objectives, organizing promotional presentations, and updating calendars
- Communicate campaign objectives, timelines, and deliverables to sales team, and provide instructions for usage and promotion
- Plan meetings, events, conferences, and trade shows by identifying requirements, establishing contacts, developing schedules and assignments, and coordinating mailing lists
- Maintain inventory of sales support materials, ensuring all are current and accurate, and coordinate the creation of new materials when necessary
- Continually seek new sources of prospective customer data and provide recommendations to sales and marketing leadership
Required skills and qualifications:
- Experience in marketing coordination or similar role
- Knowledge of traditional and digital marketing, content marketing, and social media marketing
- Experience using data analytics software for research
- Excellent communication and presentation skills
Preferred skills and qualifications:
- Bachelor’s degree (or equivalent) in marketing, advertising, or communications
- Familiarity with content management systems (CMS) and customer relationship management (CRM) tools
- Working knowledge of HTML and design and email software
- Experience in budgeting and forecasting
Candidates meeting the above-mentioned criteria should address their CV/Resume, indicating “Marketing representative” in the subject of the email. Applications without subjects will not be considered.
